News and news presenting has come a long way. Gone are definitely the scripted times of news reading with news readers, looking like they might go to sleep at any time, would drone on giving the highlights of the days events. The advent of satellite and cable tv changed everything and created the business enterprise of news an important money crunching tool. With passing years, news started becoming much more category specific and so gave rise to more channels that provided entertainment and information of their specific spheres. Sports, entertainment, current affairs, all started to be hosted at their own specific domains and catered to their selected audience.
Sports have always experienced a huge fan base and enthusiasts are always interested in sourcing information regarding their preferred sports. Several media giants went ahead into several alliances to gain greater coverage of sports events that were being held in areas beyond their network and began broadcasting them on their own networks.
This gave them an increased viewership that translated into higher revenues. Gradually from being broadcasters of live or recorded games, these sports channels developed programs that covered everything and anything that one needed to know in the realm of sports. Now sports channels have dedicated news channels that cover and bring to their viewers not just games but also sports reviews, statistical game analysis, player updates as well as their performance reviews as well.
Most of these sports channels do compete against each other trying for greater viewerships and take major efforts to make this agenda a real possibility. With new interactive show formats, to more engaging, attractive and intelligent presenters to sometimes giving complete makeovers to the channel, they actually do everything to remain at the top.
One particular news provider that created a huge impact on news viewing was in the year 2000 when Naked News was released. The program was released as a internet based news service that featured an entire television newscast and ran 25 minute daily shows from Toronto. The highlight of this program was that the presenters stripped when they read the news and presented their segments.
Naked News began with merely one anchor, Victoria Sinclair, who presented all of the sections of this program. She continues to be a part of Naked News. Most of its initial success can be credited to the free viewership of the channel, which did become immensely popular even in the lack of a marketing strategy.
They were popularized through the word-of mouth medium and increased in numbers from a single to eight female anchors. The show also brought in a number of guest anchors to keep the format interesting. Following the crash in the internet boom, just one segment of the program could possibly be viewed for free and eventually by 2004 the entire program was turned into a members only one without any segments accessible for free access.
The naked sports news presenters have also been extremely popular and have been featured in a number of tv programs and have also been featured in several newspapers and magazines.